Privacy Policy
Your closet. Your data.
Your control.
Dressia is built privacy-first. Here is what we collect, why we collect it, and how you stay in control, in plain language.
Our Commitments
Privacy built into every feature.
We never sell your data
No selling or renting of personal data, and your photos are never shared with advertisers.
Your photos stay private
Wardrobe and body photos are visible only to you and are never used to train AI models.
Consent comes first
Location and body photos are optional and used only after you say yes.
Delete anytime
Remove any item, or your whole account, in a few taps from inside the app.
What We Collect
Only what Dressia needs to work.
Each type of data has one clear purpose. Tap a topic for the details.
Wardrobe photos
Used to remove backgrounds, recognise item type and colour, and build outfit suggestions. Stored privately in your account. Camera and photo access are requested only when you add an item.
Body photos for virtual try-on
Coming soon. Optional, adults (18+) only, and collected only with your explicit consent. Used solely to create your try-on previews, and never for facial recognition, identification or AI training. You can delete them at any time.
Location for weather
Approximate location, collected only while the app is open, used only to fetch your local forecast. We keep no location history, and you can switch it off at any time.
Account & preferences
Your name and email (or Apple or Google sign-in), plus the events, outfits, wishlist and quiz data you add. Used to run your account and sync it across devices.
App diagnostics
Basic device type, app version, usage and crash reports. Used only to keep Dressia fast and reliable.
Who we share data with
Only vetted providers that run Dressia for us under contract (cloud hosting, storage, analytics, weather and image processing). We also share purchase data with the app stores, and with authorities when the law requires it. Nothing is sold.
Retention & Deletion
Kept only as long as needed.
How long we keep data
- Account & wardrobe dataUntil you delete it
- Body photos & try-on imagesUntil you delete them
- LocationNot stored on our servers
- Diagnostics & crash logsUp to 90 days
- After account deletionErased within 30 days
Encrypted backups are cleared within a further 60 days. Purchase records are kept as long as tax law requires.
Delete your account
- Open Dressia and go to Profile → Settings.
- Tap Delete My Account.
- Confirm. Your data is erased within 30 days.
Can't access the app? Email info@dressia.io with the subject "Account Deletion Request" from your registered email. Deleting the app alone does not delete your account, and subscriptions must be cancelled in the App Store or Google Play.
Rights & Security
Protected by design, backed by law.
Your rights
Access, correct, export or delete your data, and withdraw consent at any time. We reply within 30 days.
Security
Encrypted in transit (TLS), strict access controls, and breach notification where the law requires it.
Compliance
Processed under Turkey's KVKK and, where it applies, the EU GDPR, with safeguards for international transfers.
Children
Dressia is not intended for children under 13. Virtual try-on is for adults (18+) only.
Questions?
Talk to the Dressia team.
We're happy to answer any question about your data. We'll also notify you in the app before any significant change to this policy.